Trece formas de mirar una Fuente tipográfica
dic 7, 2009 5:41 am TipografÃa
Muy buen artÃculo de Michael Bierut (design Observer) sobre tipografÃa.
It was true. Liberated from monogamy, I became typographically promiscuous. I have since, I think, learned to modulate my behavior — like any substance abuser, I learned that binges are time-consuming, costly, and ultimately counterproductive — but I’ve never gone back to five-typeface sobriety. Those thousands of typefaces are still out there, but my recovery has required that I become more discriminating and come up with some answers to this seemingly simple question: why choose a particular typeface? Here are thirteen reasons.
1. Because it works.
2. Because you like its history.
3. Because you like its name.
4. Because of who designed it.
5. Because it was there.
6. Because they made you.
7. Because it reminds you of something.
8. Because it’s beautiful.
9. Because it’s ugly.
10. Because it’s boring.
11. Because it’s special.
12. Because you believe in it.
13. Because you can’t not.
Leer el artÃculo: Thirteen Ways of Looking at a Typeface
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